Creative Brief:
As the official record label for the city’s 100th Anniversary celebration, EMI released a series of live performances from its most iconic resorts and featuring the artists that helped build the entertainment capital. Creating a cohesive visual campaign that captures the spirit of Vegas meant going bold with typography, electric with colors, and dramatic with photography: stage-lit portraits of the stars and vintage images that celebrate classic Las Vegas. Fabulous.
Art Direction | Campaign Brand Development | Photo CurationEMI Music Catalog Marketing | Capitol Records
