Creative Brief:
Create the logo and identity system for a non-profit committed to providing communities in Malawi, Africa, with access to clean water. Translating the founder's love of Malawi into a meaningful color story and engaging graphics; I designed consistent visual assets across website, social, print, campaigns, and apparel to reinforce Formidable Joy's message and empower critical fundraising efforts.
Art Direction | Graphic DesignFormidable Joy Organization
